We rebuilt the digital presence of Music Finland, the organisation for promoting Finnish music abroad. The website was restructured for optimal content display and share, aimed for various target audiences.
We worked in tight collaboration with the team at Music Finland to help create a solid content management system (CMS) which enables agile creation and distribution of information. Moreover, we shifted the focus of the website from promoting the organisation to establishing a media platform for anyone interested in Finnish music.
The project also included a light refresh of the brand identity – adding a set of new illustrations based on the visualization of sound executed in the all new colour palette of the brand.