Logistics for the e-commerce age

The birth of Axla

A brand built for growth

The postal office of Åland approached us with the task to develop a brand to help launch their e-commerce logistics operations on a global scale. The task included all aspects of brand building from naming and visual identity to tone of voice and building the digital touch points of Axla.


Brand Identity

A toolbox approach

The brand identity embraces the digital ambitions of Axla, communicating a low threshold, plug-and-play mentality. A dynamic identity built as a toolbox for future expansion. The brand expressions are seamless manifestations of this tech-driven yet customer centric logistics player with a huge heart and great ambition.

See for yourself

Join the journey

A seamless identity for a seamless service. Join the journey towards smarter logistics at


Our collaboration with Axla has included a multitude of creative disciplines

Business inquiries

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